Persuasion and Influence
Master the art of Persuasion: Apply key principles of influence to effectively persuade stakeholders
Please note that this course is available only to subscribers who have reached level 10
What you get:
- 1 hour of content
- World-class instructor
- Closed captions
- Q&A support
- Future course updates
- Course exam
- Certificate of achievement
Persuasion and Influence
Please note that this course is available only to subscribers who have reached level 10
What you get:
- 1 hour of content
- World-class instructor
- Closed captions
- Q&A support
- Future course updates
- Course exam
- Certificate of achievement
Please note that this course is available only to subscribers who have reached level 10
What you get:
- 1 hour of content
- World-class instructor
- Closed captions
- Q&A support
- Future course updates
- Course exam
- Certificate of achievement
What You Learn
- Become persuasive and able to inspire other individuals to embrace and act on your proposals
- Understand the science behind the core principles of influence
- Protect yourself from manipulation and being tricked into saying “yes”
- Use the principles of influence to your advantage in a variety of interpersonal and professional situations
- Be able to apply the six principles of influence in real-life scenarios
- Strengthen your business acumen with advanced persuasion skills
Top Choice of Leading Companies Worldwide
Industry leaders and professionals globally rely on this top-rated course to enhance their skills.
Course Description
This Persuasion course covers the core principles of influence documented by prof. Robert Cialdini in his famous book “Influence: Science and Practice.” It goes into detail about the six core principles of influence we can use to impact most people’s decisions and behavior. According to prof. Robert Cialdini, these principles have been ingrained in the subconscious part of our minds and are our genetical heritage of humanity. Together, we will learn why recognizing and considering the principles of reciprocation, consistency, social proof, liking, scarcity, and authority can play a significant role in communication in a business and social environment.
Interactive Exercises
Practice what you've learned with coding tasks, flashcards, fill in the blanks, multiple choice, and other fun exercises.
Practice what you've learned with coding tasks, flashcards, fill in the blanks, multiple choice, and other fun exercises.
Curriculum
- 1. The six principles of persuasion6 Lessons 27 Min
The Persuasion course has a dedicated lesson for each of the six core principles of persuasion: reciprocation, consistency, social proof, liking, scarcity, and authority. Learn how you can use them to influence the attitudes and behavior of people in a business and social context.
Reciprocation5 minConsistency4 minSocial proof4 minLiking5 minScarcity4 minAuthority5 min
Topics
Course Requirements
- No prior experience or knowledge is required. We will start from the basics and gradually build your understanding. Everything you need is included in the course
Who Should Take This Course?
Level of difficulty: Beginner
- Aspiring and existing entrepreneurs
- Business executives
- Individuals who want to differentiate their professional profile and build up their power skills
Exams and Certification
A 365 Financial Analyst Course Certificate is an excellent addition to your LinkedIn profile—demonstrating your expertise and willingness to go the extra mile to accomplish your goals.
Meet Your Instructor
Valentina started her career as a sales expert in the telecom industry. She gradually climbed the ladder becoming first, Head of Sales, then, Marketing and Sales Director, and finally, CEO and Chairperson of the Management Board at GPS Bulgaria. Now, she is the Sales Director at Viasat Technology. Valentina holds an Executive MBA from the American University in Bulgaria. Her business acumen and strong leadership skills have allowed her to establish herself as an expert in the telecom industry.
What Our Learners Say
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