01.11.2024
Marketing Strategy
with
Valentina Bogdanova
Build a winning marketing strategy: Master the art of setting up an effective marketing mix
2 hours of content
809 students
Please note that this course is available only to subscribers who have reached level 8
What you get:
- 2 hours of content
- 2 Downloadable resources
- Interactive exercises
- World-class instructor
- Closed captions
- Q&A support
- Future course updates
- Course exam
- Certificate of achievement
Marketing Strategy
A course by
Valentina Bogdanova
Please note that this course is available only to subscribers who have reached level 8
What you get:
- 2 hours of content
- 2 Downloadable resources
- Interactive exercises
- World-class instructor
- Closed captions
- Q&A support
- Future course updates
- Course exam
- Certificate of achievement
Please note that this course is available only to subscribers who have reached level 8
What you get:
- 2 hours of content
- 2 Downloadable resources
- Interactive exercises
- World-class instructor
- Closed captions
- Q&A support
- Future course updates
- Course exam
- Certificate of achievement
What You Learn
- Define and execute a long-term marketing strategy that is integrated with you company’s competitive strategy
- Master the integration of the 4Ps of marketing - Product, Price, Place, and Promotion
- Articulate the unique value your products offer to customers, enhancing brand loyalty
- Avoid the risk of an incoherent marketing strategy
- Grow customer lifetime value by leveraging customer-centric marketing
- Strengthen your business acumen with essential business leadership skills
Top Choice of Leading Companies Worldwide
Industry leaders and professionals globally rely on this top-rated course to enhance their skills.
Course Description
Marketing is the engine that drives a company’s sales. It is among the crucial activities inside an organization and a key determinant of its success. This course on strategic marketing covers everything from the fundamentals of modern marketing theory to key marketing processes and advanced approaches. You will learn how to create a winning long-term marketing strategy, set up an effective marketing mix, and much more... This course is suitable for every aspiring marketing strategist, as well as for business executives who want to understand the marketing fundamentals. The curriculum contains real-life examples that help understand the concepts and their application in practice.
Interactive Exercises
Practice what you've learned with coding tasks, flashcards, fill in the blanks, multiple choice, and other fun exercises.
Practice what you've learned with coding tasks, flashcards, fill in the blanks, multiple choice, and other fun exercises.
Curriculum
Topics
Course Requirements
- No prior experience or knowledge is required. We will start from the basics and gradually build your understanding. Everything you need is included in the course
Who Should Take This Course?
Level of difficulty: Beginner
- Aspiring and existing entrepreneurs
- Business executives
- Individuals who want to differentiate their professional profile and build up their business skills
Exams and Certification
A 365 Financial Analyst Course Certificate is an excellent addition to your LinkedIn profile—demonstrating your expertise and willingness to go the extra mile to accomplish your goals.
Meet Your Instructor
Valentina started her career as a sales expert in the telecom industry. She gradually climbed the ladder becoming first, Head of Sales, then, Marketing and Sales Director, and finally, CEO and Chairperson of the Management Board at GPS Bulgaria. Now, she is the Sales Director at Viasat Technology. Valentina holds an Executive MBA from the American University in Bulgaria. Her business acumen and strong leadership skills have allowed her to establish herself as an expert in the telecom industry.
What Our Learners Say
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